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As websites multiply at an explosive rate, standing out from the endless sea of content has never been more challenging – or more critical. At the heart of this battle for visibility lies Search Engine Optimization (SEO), a set of strategies and techniques designed to propel your website to the top of search engine results and attract more organic traffic. For web developers, this battle starts right in the backbone of website creation: HTML. HTML, or HyperText Markup Language, forms the structural layer of web pages. Correctly optimizing your HTML can make a significant difference in how search engines understand and rank your page.